In an interview with the Nashville City Paper, Star Transportation CEO Beth Franklin described her company's efforts to recruit more Hispanic drivers:
"Beth Franklin is chief executive officer of Nashville-based trucking company Star Transportation Inc. She oversees about 800 employees, including 600 drivers, and a fleet of 600 tractors and 1,700 trailers."
"How is Star working to increase its Hispanic presence?"
"Star is very excited about the addition of a Hispanic driver recruiter. This recruiter and fleet manager is bilingual and will work from the Orlando office. We are recruiting Hispanic drivers, mechanics and administrators throughout our system, but the largest pool of Hispanic drivers who will meet Star's qualifications live in Florida."